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Sales Academy

LRS & SDR track

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Intro

Key goals & Mindset

Outreach mindset to adopt to be successful with cold outreach.

Intro

ICP framework

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Watch this first

70V onboarding instructions

Key training

Omnichannel prospecting + Sequencing

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Grant application task

You will need to pass this task for your Grant to be approved

Key training

Cold email sequence copywriting

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Key training

Personalized Outreach

Senior LRS QA Guidelines

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How the Academy works (watch this video before using the Academy)

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Key training

LinkedIn 101

Feedback

The objective of this lesson is to cultivate an understanding of constructive feedback and underscore its significance in fostering continuous improvement and professional development.
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LRS Guidelines - template

QA Process

Key training

Objection Handling & Negotiation matrix

Targets

Onboarding

Meeting handover best practices

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Mutual Success Plan (MSP)

Close deals faster by increasing transparency on the next steps, align stakeholders and ROI goals early.

Understanding Email Bounces and What to Do About Them

Email bounces can impact your email reputation and make you look like a spammer you should monitor those closely.
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Onboarding

Pipeline management

TOFU playbooks & processes

In this course, you will learn about the TOFU playbooks and their distinct differences.

New Mailbox Setup (Gmail for Business)

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Upskilling

5 ways to (constantly) improve performance

CRM + Outplay integration guidelines

MS365 Domain setup guidelines

Onboarding

GDPR vs. Outbound

Key training

Cold calling

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Warmy Guidelines

QA Results

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Dashboard and Targets

Module 1: Context

Understand the main terms used in the specialized sales team, the sales funnel, outbound vs. inbound, and ICP.

Module 2: LinkedIn Network

Module 3: ICP and Company qualification

Learn how to apply ICP framework.

Module 4: Boolean for LinkedIn SalesNav & Google Search

Learn how Booleans work and how to use them with LinkedIn Sales Navigator or Google search.

Module 5: GDPR

Learn how the privacy regulations frame the way you process data and the importance of data quality to remain compliant with the privacy regulations.

Module 6: Contact enrichment

This module will explain you how to find emails addresses and phone numbers when automated tools can’t find them.

Module 7: Qualify status

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Tools to install

Please set up all of these before starting the training! Reach out if you run into any issues.

The customer-centric Discovery/Demo meeting best practices

Use a proven framework that helps to identify and align on potential fit. Get a framework that helps you to put your prospects in charge of the next steps. Get straightforward answers from your follow-ups and get better at forecasting.

7 Steps to Go-To-Market

Specifically design for early stage B2B startups

Inside Sales & Enterprise SaaS pricing

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Upskilling

ABM + ABS

How to combine ABM + ABS to approach large accounts

Objection handling & negotation matrix

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SDR commission plan for SaaS startups

AE commision plan

Onboarding

SDR time management 101

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Upskilling

The 6 Dimensions of Account-Based Selling

Understand how top B2B tech sales teams operate and scale to deliver predictable growth!

Researching companies without LinkedIn

Begin course